Pinterest’s potential

“One of the biggest value propositions in retailers for Pinterest lies in creating as seamless of an experience possible for users to find something they like on Pinterest and go buy it. And while Pinterest hasn’t yet perfected the format for doing so — neither have any of its competitors.”

Pinterest’s long road to becoming a commerce platform (Digiday)

I like Pinterest. Sometimes I even love Pinterest.

It’s a source of inspiration; DIY solutions for household problems; and discovery for things I’d maybe like to buy. And because it doesn’t have any of the volatility of other social networks, it’s also like a mental break, a breather, from the rest of the web.