“To build a great career in content marketing, you need to develop all the right skills, but you also have to elevate above the day-to-day work. To be seen as a leader, you have to act like one. Leadership, therefore, isn’t a job title, it’s a role.”— How to Earn a Senior Content Marketing Role (Animalz)
Shoutout to Devin at Animalz for this piece on career development in the world of content marketing. It piggybacks on an episode of their podcast that’s also worth a listen.
Another juicy takeaway from her article:
“If you want to level up, you need to be the one who comes up with ideas, advocates for them, turns them into reality and gets them to the finish line.”— Devin Bramhall, Animalz
Devin’s experience at Help Scout feels incredibly familiar, and it matches my own journey at GoDaddy over the last five years.