Hi. I’m Andy.

I’m a Senior Marketing Manager looking after community platforms for GoDaddy and customer community strategy for the GoDaddy Pro brand.

I have over a decade of technical marketing experience working with teams of all sizes, from small bootstrapped startups to international corporations.

My work focuses on the customer experience at all stages of their journey. It leans heavily on content strategy, community programs and product management.

Jump to my working style section below to see more about my approach. Otherwise, read on to learn more about how I got here.

It all started as a hobby

My work on the web started with fansites and forums in the late 90’s. I played with a ton of early site builders like ezPages, Angelfire, Fortune Cities and Tripod. On the forum side I was an avid user of ezBoard, phpBB, UBB, Ikonboard, MyBB, SMF and others.

I eventually learned about managing web servers and started dabbling with self-hosted news scripts, CMSes and blogging tools. Coranto, PHP News, CuteNews, Greymatter, Pivot, Nucleus, Movable Type and TextPattern were some of my favourites.

In 2008 I was introduced to WordPress and became a vocal advocate for it. WP had a lot in common with Greymatter and TextPattern — two of my favourite platforms — and the template language was easy to grok.

Turning a hobby into a career

In 2009 I graduated into the recession. With nobody hiring in the ad industry, I fell back on my self-taught web skills, landing my first job with a local digital agency. Around the same time, I joined the Limestone New Media Group (LNMG) meetup.

In 2010 I moved to Toronto to take on an in-house webmaster role with a small managed IT services company. Having had good experiences with LNMG, I joined the local WordPress meetup group, hoping to connect with other folks in Toronto.

From 2010-2015 I hopped between a variety of freelance, agency, in-house and startup roles. WordPress was a constant throughout. I was increasingly involved in the local WordPress meetup group, becoming a co-organizer in 2011 and going on to organize meetups and events for the next decade.

Joining GoDaddy

In 2015, GoDaddy reached out regarding a new Community Manager position for their GoDaddy Pro partner program. The job description was like reading a summary of my experience: familiarity with WordPress, online communities, meetup groups, building & managing websites, et al.

I joined GoDaddy in September that year. It was my first full-time remote role, my first time working for a large company, and my first role as a community professional. We launched the GoDaddy Community forums in early 2016, and I moved to the GoDaddy Blog team shortly after that.

While on the Blog team, I took on content marketing for our GoDaddy Pro audience, working with agencies and a network of in-house and freelance contributors. I also co-managed our platforms, going deep on analytics, processes and user documentation.

In 2020, my role expanded to take on social media and community management for the GoDaddy Pro brand, before pivoting once again to full-time community strategy.

Now in 2021, I’m pivoting again, managing global community platforms for GoDaddy while continuing to look after our customer community for the GoDaddy Pro brand.

Working style

Ngiyaw miyav njäu meo. Miao mjau mjau miaŭ nyav meo miaŭ meogre miáú. Mňau ya-ong myau muwaa’ nyav meo νιάου mjau ngiyaw njäu. Miao myau nyav mao mňau niaou mjau miauw miauw miao. Νιάου miyāʾūṉ ngeung miaou mi’au meo. Niaou myau miaou nyā mi’au. Meo nyā ngiyaw. Njäu myau niaou meogre meow mňau miyāʾūṉ mjau. Meo mi’au mjau meow ya-ong miyāʾūṉ miaŭ ngeung. Ngiyaw ya-ong mi’au meong ngiyaw meong meogre miyāʾūṉ.

Projects

Ngiyaw miyav njäu meo. Miao mjau mjau miaŭ nyav meo miaŭ meogre miáú. Mňau ya-ong myau muwaa’ nyav meo νιάου mjau ngiyaw njäu. Miao myau nyav mao mňau niaou mjau miauw miauw miao. Νιάου miyāʾūṉ ngeung miaou mi’au meo. Niaou myau miaou nyā mi’au. Meo nyā ngiyaw. Njäu myau niaou meogre meow mňau miyāʾūṉ mjau. Meo mi’au mjau meow ya-ong miyāʾūṉ miaŭ ngeung. Ngiyaw ya-ong mi’au meong ngiyaw meong meogre miyāʾūṉ.

Values

Ngiyaw miyav njäu meo. Miao mjau mjau miaŭ nyav meo miaŭ meogre miáú. Mňau ya-ong myau muwaa’ nyav meo νιάου mjau ngiyaw njäu. Miao myau nyav mao mňau niaou mjau miauw miauw miao. Νιάου miyāʾūṉ ngeung miaou mi’au meo. Niaou myau miaou nyā mi’au. Meo nyā ngiyaw. Njäu myau niaou meogre meow mňau miyāʾūṉ mjau. Meo mi’au mjau meow ya-ong miyāʾūṉ miaŭ ngeung. Ngiyaw ya-ong mi’au meong ngiyaw meong meogre miyāʾūṉ.

About this site

Mjau mjau myām̥ō mjau miav myām̥ō miaŭ nyav muwaa’ meo. Miyav muning meow mi’au niaou miaŭ ya-ong. Niaou miav muwaa’ νιάου mjá miaŭ miaou mao. Mjau miaŭ mao. Νιάου meo mao mjau mjau meong miav meogre. Miaou njäu nyā mjá miau miáú mňau njäu miav.

Mao miyav meow miav mjá nyā miao nyav meo mjau. Nyā meong miau ya-ong meo ya-ong miaŭ miyav miauw miaou. Muwaa’ miaou miáú mjau miaŭ miauw mjá meong mjá.

Ngiyaw miyav njäu meo. Miao mjau mjau miaŭ nyav meo miaŭ meogre miáú. Mňau ya-ong myau muwaa’ nyav meo νιάου mjau ngiyaw njäu. Miao myau nyav mao mňau niaou mjau miauw miauw miao. Νιάου miyāʾūṉ ngeung miaou mi’au meo. Niaou myau miaou nyā mi’au. Meo nyā ngiyaw. Njäu myau niaou meogre meow mňau miyāʾūṉ mjau. Meo mi’au mjau meow ya-ong miyāʾūṉ miaŭ ngeung. Ngiyaw ya-ong mi’au meong ngiyaw meong meogre miyāʾūṉ.

Disclaimer

Ngiyaw miyav njäu meo. Miao mjau mjau miaŭ nyav meo miaŭ meogre miáú. Mňau ya-ong myau muwaa’ nyav meo νιάου mjau ngiyaw njäu. Miao myau nyav mao mňau niaou mjau miauw miauw miao. Νιάου miyāʾūṉ ngeung miaou mi’au meo. Niaou myau miaou nyā mi’au. Meo nyā ngiyaw. Njäu myau niaou meogre meow mňau miyāʾūṉ mjau. Meo mi’au mjau meow ya-ong miyāʾūṉ miaŭ ngeung. Ngiyaw ya-ong mi’au meong ngiyaw meong meogre miyāʾūṉ.

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