Paying attention and caring is the most authentic way to differentiate yourself and stand out in a noisy world. For your company, team and customers.– It’s Time To Start Paying Attention (Crazy Egg)
Welcome to Spread Firefox. You are our marketing department, a diverse community of people tired of swatting popups, chasing spyware, combatting identity theft and installing security updates you could set your watch to. You have a vision of the 21st century web and are ready to push it to the world, wresting control from a monopoly that has let it stagnate.– The Spread Firefox! campaign (via Web Archive)
A couple weeks back I dropped a tweet saying I was moving back to Firefox as my primary browser. I’ve sworn by Google Chrome for years, but the recent push towards privacy and performance won me back.
I did some digging into the old Spread Firefox! campaign that pulled me into Firefox the first time round. That brought me to the Wikipedia article on Firefox, and that led me to this archived version of the SFX community site.
Millions of people are already using Firefox and helping us chip away at Internet Explorer’s marketshare. More than 80,000 websites already link to the Firefox page, with an additional 200,000 linking to mozilla.org. The buzz about Firefox was too hot for the blogosphere and has consumed the mainstream press: this month alone, Firefox has been declared officially “Wired” (IE? “Expired”), USA Today is recommending that its readers use Firefox, and Walt Mossberg, perhaps the most influential tech writer in the US, is telling Wall Street Journal readers that, if you’re worried about security, Firefox is a good way to go.
That post was made 15 years ago. Now Firefox is back, fighting to protect the privacy of its users. Is it time for us to #SpreadFirefox again?
Thriving brands make and sustain emotional connections with customers during every interaction, whether online or in person. These relationships are just as important for businesses who almost never interact with their customers face-to-face.– Why Customer Relations Are Vital to Your Business (Help Scout)
Addendum: Make an effort to meet your customers face-to-face.
I hit the four-year milestone at GoDaddy this month. This is the longest I’ve worked at any company, and I can’t imagine being anywhere else.
I love helping local small businesses. It started in college, with projects about local economic development. It continued after graduation with my freelance and volunteer work.
But GoDaddy wasn’t looking for a small business advocate when I joined. They were looking for a community manager.
So let me back up here.
People helping each other and looking out for one another. People teaming up for support. People being friends and virtual co-workers. People busy answering forum questions. People building cool free (as in both beer and speech) stuff that makes our lives easier.– Tech communities are good (Ross Wintle)